Domestic veneer products technology is not yet impacted by foreign flooring industry

Affected by the national real estate control policy, the flooring and decoration industries have fallen into a sluggish state. As the wood veneer industry, which is closely related to the flooring and decoration industries, has also suffered a certain impact, the market situation has been at a low level and stable. On the other hand, raw material resources are relatively low this year, prices are rising, coupled with rising costs of processing, labor, etc., whether the price of veneer increases, and whether the dealer’s operating profit is severely reduced? What is the current situation of the development of domestic veneer?

Market sentiment was sluggish and sales fell. “It's time for the Chinese veneer industry to be sluggish.” Mr. Fang from Jielong Wood stated that veneer is a new industry that has developed rapidly in China in the past 10 years. As an excellent surface decoration material, veneer has gradually developed from the earliest import to domestic production, and veneer production and management companies have rapidly increased. However, due to the rapid development of the veneer industry in China, and as an emerging industry, the development of veneer is not yet very mature, which has also caused the majority of veneer companies in China to have small scale, low technical level, low production efficiency and poor management. Such phenomena. Moreover, with the rapid increase in domestic veneer business enterprises, the vicious competition between peers, such as the price reduction between each other, has become increasingly fierce, which is quite unfavorable for the development of the veneer industry in China. Therefore, for such a relatively weak industry, any storm attack will have a fatal impact on it.

In fact, this is exactly the case. Fang Fang stated that apart from the financial crisis of 2008-09, the overall economic environment of the domestic market this year is not very good, even worse than during the financial crisis. In the first half of the year, in order to continue to curb the rapid rise in housing prices, the government frequently adopted a regulation policy that caused the domestic market to be in a state of depression. Affected by this, the furniture, decoration, flooring and other industries closely related to real estate were in a sluggish state throughout the first half of the year. Status, and then affect the veneer market. “In the first half of the year, the sales volume of domestic veneer fell by about 30-40% compared with last year. However, although the veneer market is sluggish, on the other hand, the market downturn will speed up the reshuffling of the veneer industry. After the crackdown, we will re-evaluate ourselves. For example, there will be new thinking on the production technology and production quality of veneer, which is quite favorable for the development of veneer industry.” Fang said.

Lack of raw materials and lack of market competitiveness of enterprises With the growing shortage of resources, the global lack of timber resources is becoming more and more serious. Especially since this year, the solid wood resources in Burma, Southeast Asia, Africa, and domestic regions have been in short supply one after another. hurricane. In addition, processing, labor, transportation and other expenses are also rising. However, the increase in the cost of various aspects did not at the same time lead to an increase in the price of veneer, and the price of most veneer products remained at the end of last year. Fang pointed out that the reason why most of the product prices did not increase, the most important thing is that the downstream market caused by the weak demand for veneer. Due to sluggish market demand, most veneer distributors are generally difficult to ship. If veneers continue to rise in price under such circumstances, the market situation will inevitably become even more sluggish. In addition, due to the large inventory of most businesses last year, most of the sales on the market this year were last year's inventory, so prices are still relatively stable.

In fact, from another point of view, the shortage of raw materials may not necessarily be a bad thing for dealers. Fang Fang stated that the quality requirements of veneer on solid wood raw materials are quite high. Generally, only about 70% of a cubic meter of raw wood veneer is suitable for the production of veneer, and there will be losses during production and processing. In the end, only about 60% of the utilization rate of wood shavings is left. This kind of utilization rate is actually quite low. However, the low utilization rate of veneer production is not valued by most domestic distributors. After all, global wood is not very scarce, and dealers can easily purchase materials with good quality. Raw materials, therefore, caused the domestic distributors to “do not advance”, and the utilization of raw materials has not improved. However, with the growing strain on global timber resources, this situation is changing. On the one hand, as raw material resources are gradually reduced and prices are getting higher and higher, dealers will certainly consider how to increase the utilization rate of raw materials as much as possible in the process of production; on the other hand, businesses will also consider how to improve the production process. Technology to reduce the loss of raw materials, while saving the production costs of veneer and increase market competitiveness. "Only the dealers really value and act, it will not cause major waste, the veneer industry can be more healthy development," Fang said.

Domestic wood veneer production technology needs to be improved Although wood veneer industry has been developed in China for more than ten years, compared with the history of Europe and the United States in the past hundred years, domestic veneer production experience, processing equipment, cost control, etc. are still far less than Europe and the United States. And other countries. Fang introduced to the writer that in Europe and the United States, most veneer companies only make a few veneer varieties. Through long-term experience accumulation and continuous improvement of technology, the company's management and veneer production and operation have reached quite mature. The point. However, in the current domestic veneer industry, the production technology of enterprises is uneven, and even many companies only perform simple processing, earning a little processing fee, low technology level, low product quality, and low added value. It can be seen that there is still a huge gap between the domestic veneer industry and foreign countries.

“At present, the imported veneer in the domestic market accounts for about 50% of the share, especially the high-end veneers such as tree tufts and shadow wood. Domestic technology still fails to meet production requirements.” With the increasing shortage of timber resources and the gradual improvement of people’s environmental protection and aesthetic concepts, the rise of veneer products has become an irreversible trend in the market. With the gradual reduction of log resources and the vigorous promotion of a conservation-oriented and environment-friendly society, the use of veneer is bound to increase. However, how to increase the utilization rate of raw materials, strengthen the production management of enterprises, and improve the technical level are the great challenges that domestic veneer enterprises must face.