Affected by the Asian Games in the property market, the furniture market quietly ...

Affected by the dual impact of the property market and the Asian Games, this year's home market is tepid. It is precisely because of this special market environment that many home furnishing stores have "increased extra money by two dollars" in marketing activities and discounts, and are trying their best to promote sales. Although there is still a short distance from the end of the year, the price war has quietly started, and it is now a good opportunity to buy.

Fresh solid wood, modern and simple

During the Chinese New Year period, the demand for home decoration such as new houses and wedding rooms springs up. What kind of home style is suitable? Judging from the trend of home design in the past two years, modern and simple home style is undoubtedly the most popular. On the basis of combining beauty, practicality and environmental protection, solid wood furniture is a good choice. In addition to being environmentally friendly and strong and durable, modern solid wood furniture also exudes a light woody fragrance. Its natural log color and simple shape design coincide with the popular simple style nowadays. There are also many consumers who believe that rustic wood furniture is actually more aesthetically pleasing and less prone to obsolescence than a home style with strong characteristics such as rural style and Mediterranean style.

Wood species selection

In the current market, the selection of solid wood furniture is diverse, ash, beech, pine, birch, catalpa, etc. are common wood species. Some people think that the feeling of solid wood is too heavy and old-fashioned, but in fact it is not. In light of the most popular pine wood this year, the light wood color is quite popular with young people. In addition, the general pine furniture is only varnished or waxed, which has better environmental performance, and the unique rosin is also refreshing. Especially in children's furniture, pine furniture has occupied most of the rivers and mountains. The reporter saw in the market that the furniture made of Shiina is also full of youth. Many people may not have heard of Shiki, but they must know its fruit, hazelnuts. The lamina texture has a fine atmospheric structure, high hardness density, and excellent moisture resistance. According to experts, choose the wood species with the best production area close to the place of use, so as to avoid cracking and dampness caused by different climates. Therefore, even in the humid Guangzhou, the spine that grows south of the Yangtze River is not susceptible to moisture.

Store discounts, good opportunities

In this year's home market, consumers are undoubtedly the biggest winners. Under the influence of the property market, this year's market is indeed not booming. In addition, it is currently in the Asian Games time, and the various restrictions on decoration and transportation are even worse. Although furniture sales are not strong this year during the peak decoration season, businesses familiar with market conditions know that by the end of the year, rigid demands such as wedding houses and new houses still exist. In this context, fighting for the market is even more important.

This brings an intriguing market phenomenon to this year: after the National Day, the sales promotion activities of the major stores are still "wheeling forward and succeeding" on the wheels, and they stand up; the promotion efforts are not inferior to those during the National Day, and the way of promotion is more tricky. One hundred, benefit consumers. At the mid-term of the Asian Games, sales of Asian operations are also in progress, and the discount of merchants should not be underestimated. For example, the first two weeks of good luck came with gold bars in addition to discounts. Recently, the discount of Guangzhou Qirui Home Furnishing Center in Dashi, Panyu was as low as 30% off. There will also be a live Asian Games event on the weekend and purchase of furniture. Lottery and so on. At present, the market is relatively light, and merchants' personal services are more detailed and in place. At this time, it is a good opportunity for furniture to be purchased.


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